I help brands grow by building content systems, leading creative teams, and turning strategy into execution that actually performs. Over the years, I’ve generated 90M+ views, scaled internal marketing efforts, and helped businesses (from startups to established brands) turn attention into real growth.
I’ve worked across DTC, service, and creator-led brands, blending storytelling, UX thinking, and performance marketing to create content that connects and converts. Whether I’m leading a team or building from scratch, I focus on systems that scale, ideas that stick, and results that matter.
what you will find on my resume:
I care more about why things work than just what they are. That lens shapes how I build, write, and design. I’m not chasing vanity metrics—I’m focused on meaning. From the tone of a headline to the rhythm of a user flow, I obsess over the details most people miss. That’s where the real connection happens.
I’ve grown a lot over the years — in skill, in mindset, and in how I show up for the work. I value ownership, clarity, and doing things with intention. You won’t find that on my resume, but it shows up in the way I lead teams, build systems, and collaborate with others. I’m always aiming to create things that are smart, effective, and grounded in real connection.
what you won’t find on my resume:
I work best with people who care — about the craft, the process, and the impact. I value thoughtful work, honest communication, and collaborating with people who know when to go deep, and when to keep it fun.
I believe great things are built by people who take ownership and aren’t afraid to figure things out as they go.
May you curiosity guide you.