Microsoft DataSafe

24 Hour Design Sprint

Challenge —

Transforming data privacy practices and settings across multiple platforms to make them more appealing and secure for individuals.

Overview

Project Type

24-Hour Cross-Discipline Hackathon

My Role

UX Research

UX/UI Design

Presentation author

Tools

Figma

GitHub

Canva

Google Suite

Goal

MVP - A functional mobile interface that communicates the function of the proposed solution across multiple platforms.

Context

Problem

Balancing the desire for social connectivity and technological advancement with the critical need to protect users' personal information presents a significant challenge that requires innovative solutions.

  • Over the past few years, the rapid surge in social media usage, the widespread transition from on-premises to cloud-based solutions, and the growing emphasis on artificial intelligence have resurfaced data privacy as a critical concern in our increasingly digitized personal and professional lives. Microsoft holds a deep commitment to data privacy and seeks to explore how it, alongside other major tech companies entrusted with vast amounts of personal data, can effectively address the future of data privacy.

    Balancing the desire for social connectivity and technological advancement with the critical need to protect users' personal information presents a significant challenge that requires innovative solutions.

Objective

Develop a digital solution/platform that safeguards individuals' data rights across multiple different data leveraging platforms (such as social media), allowing user data to continue to drive technological advancements while also prioritizing data privacy.

How might we transform data privacy settings and practices across multiple personal data consumers leveraging platforms to make them more appealing and secure for individuals?

The race began.

Groundwork

Research

What the people say:

72%

Most or All Online Activity is Tracked

81%

Risk > Reward

84%

Feel No Control Over Their Data

I used these insights to empathize with, understand, and address the pain points and desires of the user.

Defining The User

Meet Jordan

Surfing the web, using social media, using online streaming services

No idea what data is being collected or used

A sense of control over his own data

An avid social media user that wants to stay connected and protected.

Ideation

Collaborative Sketching

Transparency

Effective Data Lifetime Management

Priorities + Functions

Derived from the behaviors, pain points, and motivations of the user.

Settings Management

Easy Data Deletion

I asked the Developers to participate in initial sketches ensure a single, collective direction.

We cast votes to prioritize features and designs to translate into wireframes.

Delivery: The Solution

Reducing Cluelessness

Dashboard view of tracking activity

Data Lifecycle Management

Effective control over digital footprint

Easy Settings Management

View activity per platform

Ensuring User Control & Freedom

Platform Transparency

The Team

(2) UX Designers

(2) Software Developers

(1) Data Scientist